NetEase's upcoming third-person shooter, Once Human, boasts over 15 million global pre-registrations, a significant achievement highlighted by its success at Steam Next Fest. However, a closer look reveals a notable disparity between its mobile and PC performance.
While pre-registrations are impressive, only 300,000 translate to Steam wishlists. This underscores the challenge NetEase faces in achieving comparable PC discoverability to its established mobile success. Despite this, Once Human remains highly popular on Steam, attracting the largest number of demo players during Steam Next Fest.
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NetEase's PC-focused strategy for Once Human isn't inherently flawed, but the numbers highlight the significant difference in reach and discoverability between the PC and mobile gaming markets. Even a major developer like NetEase faces a steeper climb to achieve similar levels of popularity on PC.
In the meantime, while awaiting Once Human's release, explore our curated lists of the best and most anticipated mobile games of 2024. These lists offer a diverse selection of high-quality mobile titles to keep you entertained.