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The Biggest Upcoming Sales Events of 2025

by Bella Feb 26,2025

2025's Top Shopping Events: Your Guide to the Best Deals

While Black Friday remains king, numerous other seasonal sales events have gained significant traction. Retailers are strategizing year-round promotions, making now a great time to find bargains on electronics, video games, and more.

To maximize your savings in 2025, mark these key sale dates on your calendar:

  1. Valentine's Day Sales (Now – February 14): While not traditionally a shopping holiday, it drives gift-giving, leading to early February discounts on potential presents. Expect deals on smartwatches, jewelry, LEGO sets, video games, and books. These often offer the year's best prices so far.

Valentine's Day Sale Deals

Featured Deals (Examples):

LEGO Botanicals Orchid LEGO Botanicals Orchid: $39.99 (20% off) at Amazon

LEGO Icons Flower Bouquet LEGO Icons Flower Bouquet: $47.99 (20% off) at Amazon

LEGO Botanicals Pretty Pink Bouquet LEGO Botanicals Pretty Pink Bouquet: $59.99 at Amazon

LEGO Botanicals Wildflower Bouquet LEGO Botanicals Wildflower Bouquet: $47.96 (20% off) at Amazon

  1. Presidents' Day Sales (February 13–17): Expect sales on mattresses, clothing, laptops, and PCs, along with broader sitewide discounts from various retailers, including Amazon.

  2. Tax Day Sales (April 15): Take advantage of tax-related discounts on TVs, electronics, and LEGO sets.

  3. Star Wars Day Sales (May 4): Celebrate "May the Fourth" with deals on Star Wars merchandise, including LEGO sets, movies, games, and collectibles.

Star Wars Day Sale

  1. Mother's Day Sales (May 8–11): Find discounts on flowers, jewelry, watches, chocolates, and other gifts.

  2. Memorial Day Sales (May 22–26): Expect significant discounts on mattresses, clothing, appliances, laptops, furniture, and more from major online retailers.

  3. Dads and Grads Sales (June 1–15): This combined sales event offers deals on TVs, laptops, PCs, furniture, and other big-ticket items. An ideal time for laptop and gaming PC purchases.

Dads and Grads Sale

  1. 4th of July Sales (July 1–6): Expect deep discounts on electronics (TVs, monitors), mattresses, appliances, furniture, clothing, sporting goods, and grills.

  2. Prime Day (Mid-July): Amazon's massive sale, rivaling Black Friday, often sees participation from other major retailers like Walmart, Target, and Best Buy. Expect deals across a wide range of products. (Estimated: July 15-16, 2025)

  3. Labor Day Sales (August 25–September 1): Excellent discounts on mattresses, clothing, LEGO sets, laptops, PCs, Apple products, and outdoor gear.

Labor Day Sale

  1. October Prime Day Sales (Mid-October): Amazon's fall sale (similar to Prime Day) and often mirrored by other retailers. (Dates TBD)

  2. Black Friday Sales (November 1–30): The biggest shopping event of the year, offering discounts across all categories and retailers. Expect peak deals around Thanksgiving and Black Friday itself (November 28th).

Black Friday Sale

  1. Cyber Monday Sales (November 30–December 5): Online-focused discounts, often extending throughout Cyber Week.

  2. Green Monday Sales (December 8–23): eBay's creation, representing the final pre-Christmas sales push.

Green Monday Sale

  1. New Year's Sales (December 26–January 1): Post-Christmas deals, including returns and clearance sales, particularly on electronics.

Plan your shopping strategically around these events to secure the best deals in 2025.